Panasonic launches 65" OLED TV with 4K HDR.https://www.youtube.com/watch?v=s1WtTKCJGTQ
Avaldati 1. sept 2015
The Panasonic 4K PRO Models aim to faithfully reproduce all images. Until now, we have provided viewers with the top-end quality of the CX800 and CR850 Series in order to reproduce images that are true to the director's intentions. Now, we've added the OLED Display CZ950 Series to the line-up. By combining the OLED next-generation panel with the image-enhancing technologies that Panasonic has accumulated over the years, the CZ950 Series delivers an entirely new viewing experience.http://flatpanelshd.com/news.php?subact ... 1441199949
It is not clear who is supplying the panel at this point but Panasonic says it uses “custom-built panels”.
Panasonic 65CZ950 is equipped with a 4K Studio Master Processor that takes care of picture processing. Panasonic says that its Hollywood studio and renowned colorist Mike Sowa, who has worked on movies such as Oblivion and Insurgent, have been involved in optimizing the picture quality. The TV has also been certified by THX, making it the first 4K OLED TV to be so.
- “My world of visual storytelling is based around color accuracy and the need for a display that compliments the creative vision. Panasonic has engineered their newest 4K Pro OLED TV to a standard that I would only expect in professional displays," says Mike Sowa.
Panasonic’s 65” OLED TX-65CZ950 will launch this October. Pricing details have not been announced. More information at panasonic.co.uk. FlatpanelsHD will chase more details and hands-on impressions at the IFA show floors.
mis on HDR?
HDR Compatible: The 4K Studio Master Processor in the TX-65CZ950 is enabled to support the playback of native High Dynamic Range (HDR) content as per the standards recently announced by the CEA. HDR uses a combination of specially created content and super-bright, colour-rich screens to deliver images containing a much wider luminance range than any traditional TV. This means you can enjoy pictures with more contrast, richer colours, and greatly enhanced shadow and colour detail.
27/08/2015 – The Consumer Electronics Association (CEA)® today announced the industry definition for high dynamic range (HDR) compatible video displays. HDR is a new capability that promises to deliver an expansive range of brightness and shadow detail, further enhancing the viewing experience.https://www.ce.org/News/News-Releases/P ... plays.aspx
“HDR provides a significant step-up in delivering an incredible viewing experience for the consumer,” said Brian Markwalter, senior vice president, research and standards, CEA. “We encourage manufacturers and our industry partners to use this voluntary compatibility guideline to provide greater consistency and clarity while ensuring compatibility and interoperability across the full content development to display ecosystem.”
Many 4K Ultra High-Definition televisions (4K Ultra HD) will include early implementations of various next-gen technologies, including HDR, wider color gamut and higher frame rates, which provide a more realistic and immersive viewing experience.
*Includes at least one interface that supports HDR signaling as defined in CEA-861-F, as extended by CEA-861.3.
*Receives and processes static HDR metadata compliant with CEA-861.3 for uncompressed video.
*Receives and processes HDR10 Media Profile* from IP, HDMI or other video delivery sources. Additionally, other media profiles may be supported.
*Applies an appropriate Electro-Optical Transfer Function (EOTF), before rendering the image
** Note: HDR10 Media Profile is defined as:
EOTF: SMPTE ST 2084
Color Sub-sampling: 4:2:0 (for compressed video sources)
Bit Depth: 10 bit
Color Primaries: ITU-R BT.2020
Metadata: SMPTE ST 2086, MaxFALL, MaxCLL